Project Evaluation and Final Images

FINAL IMAGES


Natural Beauty 

 Smokey Eye
 
 
Strong Lip

Eyeliner/Brows/Lashes

Metallic/Pearlised

 

EVALUATION

Overall, this project was harder than I initially expected. This is because I found it hard to design a shoot inspired by a like UD which has such strong themes, without copying shoots the brand had done in the past. Urban Decay,had its pros and cons in that it uses a lot of colour as well as more natural ones that I could incorporate into my natural face shoots, this is a pro. A con was, for example, there is so much metallic in the brand that it was hard to differentiate between the actual metallic shoot and the others. I had to be creative and think on my feet once I saw that this was happening on camera. 

Because this is a beauty unit, I really had to make sure that the makeup was technically good as I couldn't rely on crazy colours and shapes to hide any flaws like I might do on a fashion or conceptual shoot, and i can tell already that that has greatly changed and improved my technical skills and eye for detail. The project forced me to become better at base application especially. 

I had a lot of ups and downs with this project - I was let down with photographers and models were often late once I'd managed to find them. However, this allowed me to put my problem solving skills into use to overcome the problems. Having to jump in and do my own photography, which I was so bad at before the project started, allowed me to improve my photography skills on the spot to the point where I am now relatively confident behind the camera.

The project and the research that I did surrounding the project really helped me understand the industry and how important it is to have a strong brand. It has helped me get an idea of what I need to do to brand and market myself through my career.

There are a few things that I could have done better - Although I did  lot of planning for my lip look I still think ideally I would've liked to have done a re-shoot because the shape of my models lips were harder to work with than i first thought. I also had some trouble getting my metallic look to show up on camera and found a lot of the metallic element was lost so if I were to re-shoot I would've done more research around capturing metallics in photographs. I had a few issues with hair because the brand isn't overly adventurous with its hair, and i find it harder to do plain hair looks rather that styles.
I was happy with my styling and think that overall I have captured the essence of Urban Decay. I feel the backgrounds that I photoshopped in really tied everything together, and I'm happy with the technical side of them makeup, there was very little that I had to photoshop - just a few blemishes and camera-tone correcting.